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When the Internet was new text links were only form of advertising. Later, static image banner ads appeared, and they were more effective, but, still static. Since then, online interactive advertising, also known as interactive media advertising, or “rich media”...
If you’ve surfed the internet for any length of time, you’ve come across more than one web banner advertising a company, product, or service. They’re unavoidable. But what are they really, and how can you make them work for you? For that matter, does free banner...
If you’ve been an active user of the Internet for any length of time you know that the first form of online advertising was text advertising. A string of text forming a link, advertising a good or service, will lead you to just the right website for the product or...
When first venturing into the world of internet advertising, it is easy to be overwhelmed by all the abbreviations thrown around. Terms like “PPC advertising” is frequently used, but what does it mean, and how does ppc advertising work? A Brief Explanation of PPC The...
When people need information, their first step is often to turn to the internet and fire up a search engine. Advertising agencies may still recommend using print media, but if your company has any kind of web presence, using search engine marketing services will help...
When I was a child visiting my grandparents during summer vacation, there was no such thing as going internet. Internet advertising was something that had not even been imagined. Back then, one of my grandmother’s weekly rituals was to go through every advertising...